Framework & Content Strategy

This training session has been developed for designer of "Ecole de l'Image" (Paris, FR) and is part of a larger training module. This module focus on ideating, designing an UXD and Content Strategy framework.
The main parts are:

  • Design method: how to generate ideas
  • Frameworks and concept models: how to structure ideas until the point you see emerging a framework. How to design and present a framework.
  • Content strategy: what is content strategy. What is a content strategy framework.

This module is accompanied by 2 exercices:

  • Create the concept model of a car
  • Create the content strategy for Velib' (Paris city bikes) website
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